How to Design a WooCommerce Cart Page That Matches Your Brand (Elementor Guide)
Picture this. A customer walks into your shop, picks up exactly what they want, and walks up to the counter to pay. But instead of your friendly billing counter with your shop’s name and colours, they suddenly find themselves standing at a plain, unbranded desk that looks like it belongs to a completely different store. Confusing, right? That’s exactly what happens when your WooCommerce cart page still looks like the default WordPress design while the rest of your online store is beautifully branded.
Amazon makes an estimated 35% of its revenue from one single feature, and it’s sitting unused on your default cart page right now. If a customer’s cart is empty, WooCommerce simply shows them a dead end. In this guide, you’ll learn exactly how to turn that dead end into a second chance using Elementor Pro’s native cart widget, no extra plugin required.
This is the fourth video in our WooCommerce website design series. If you haven’t seen the earlier parts yet, check out our guides on How to Design Your WooCommerce Shop Page, Adding Product Filters to Your WooCommerce Shop Page, and Designing WooCommerce Category and Tag Archive Pages first.
Why Your WooCommerce Cart Page Deserves More Attention
Most small business owners in India spend weeks perfecting their shop page, product photos, and pricing in ₹, but completely forget about the cart page. It’s the same mistake as decorating your shop’s entrance beautifully for Diwali while leaving the billing counter dusty and forgotten.
Here’s why that matters: studies suggest that a large share of online shopping carts, sometimes close to 70%, are abandoned before checkout. Every mismatched, unbranded, or confusing cart page is one more reason for a customer to close the tab and never come back. A cart page that looks like a natural part of your website, using the same colours, fonts, and tone as your shop and product pages, quietly builds the trust needed to get customers to actually complete their purchase.
What's Wrong With the Default WooCommerce Cart Page
By default, WooCommerce ships with its own basic cart widget. It works, but it looks nothing like the rest of a well-designed store. If you’ve already built a shop page, product page, and archive pages that follow your brand guidelines (your primary and secondary colours, your typography, your product card style), the default cart page sticks out like a kirana store bill sitting inside a shiny new shopping mall.
Even the “related products” section at the bottom of an empty cart page uses plain, unstyled product cards instead of the branded cards you’ve already designed elsewhere on your site. The fix isn’t a new plugin. If you’re using Elementor Pro, it already comes with its own native cart widget that you can style exactly like every other page on your website.
What You'll Need Before You Start
- An active WooCommerce store with at least one product added.
- Elementor Pro (the native cart widget is a Pro feature).
- A shop page, product page, and archive pages already following your brand’s colours and typography (see our earlier videos in this series if you haven’t done this yet).
- A single product template built with Elementor’s Loop Grid (used for the upsell section below).
Step-by-Step: Replace the Default Cart Widget With Elementor
Step 1: Remove the Default WooCommerce Cart Widget
Go to your WordPress admin dashboard and open Pages → All Pages. WooCommerce automatically creates a Cart page for you. Click Edit on it, and you’ll see it’s using the default WooCommerce cart widget. Click the three-dot icon on that widget and select Delete, then click Save.
Step 2: Switch to Elementor and Publish
Click Edit with Elementor to open the blank Elementor canvas for your cart page. Before you can design anything, WooCommerce needs an active item in the cart, otherwise the widget won’t render. Click Publish first to link this page to Elementor.
Step 3: Add a Test Product to Your Cart
Click the E icon in the top-left corner and choose Exit to WordPress. From your dashboard, click your site name and select Visit the Store. Add any product to your cart so you have something to design around.
Step 4: Build Your Three-Section Layout
Go back to Pages, open your Cart page with Elementor again, and add a Flexbox container. Plan for three sections on this page:
- A hero section at the top (a welcome message and a “Shop Now” button, useful if the cart happens to be empty).
- The actual cart, where products, quantities, and totals show up.
- An upsell section at the bottom showing other products, so you don’t miss a chance to cross-sell while the customer is already in a buying mood.
Duplicate your first container twice so you have all three sections ready, and add top and bottom padding so each section has breathing room.
Step 5: Design the Hero Section
Select the top container, go to Style → Background, and set it to your secondary brand colour. Add two headings, a short line of descriptive text, and a button, then set the container direction to vertical and centre everything. A simple structure works well:
- A small heading (H5) like “Welcome to [Your Store Name]”, styled in your background colour.
- A larger heading with your descriptive message, styled in your large typography and heading colour.
- A short paragraph of supporting text in your body typography.
- A “Shop Now” button linking to your shop page, styled with your accent colour, no border radius, and a subtle shrink animation on hover.
To link the button, click Dynamic Tags → Internal URL → Select Content, then search for and select your shop page. This gives customers an easy way back if their cart is empty.
Step 6: Add a Breadcrumb and Cart Heading
In your second container, set it to full width and drag in the WooCommerce Breadcrumb widget. Centre it, set the text colour to your body text colour, and the link colour to your accent colour. Below the breadcrumb, add an Icon List with a single cart icon (32px, styled in your primary colour) and the label “Your Cart”, styled in your primary colour and heading typography.
Step 7: Drop in the Elementor Cart Widget
Search for “Cart” in the Elementor widgets panel and drag the native Cart widget into your second container. Pull it out of any nested container so it sits directly inside the main section, set the main container to wrap and full width, and increase the row gap between the heading and the cart for proper spacing.
Step 8: Build the Upsell Product Grid
In your third container, add a heading such as “You May Also Like”, centre it, and set the container to wrap with a 70px gap. Below the heading, search for and drag in a Loop Grid widget. Select the single product template you built earlier in this series, choose to display three products in equal height, and set the query to show your latest products. This is exactly the same loop item and loop grid technique used on your shop and archive pages, so everything stays visually consistent.
Step 9: Style the Cart Widget Itself
Click the pencil icon on the cart widget to access its settings. Work through each panel:
- General: Keep the two-column layout; a single column tends to run too long.
- Order Summary: Rename the update button to something like “Refresh Cart”, and decide whether to show or hide the coupon field (renaming it to “Use Coupon” if shown).
- Totals: Rename “Cart Total” to “Total Amount”, and rename “Proceed to Checkout” to something more inviting, like “Complete Your Purchase”.
- Style → Typography: Set the title colour to your primary colour with your Heading S typography, the description to your body text style, and links to your accent colour.
- Style → Form: Style the checkout button’s font size, weight, line height, and border to match your brand guidelines, and set the background to your accent colour.
- Customize: Add extra sections like Order Summary, Coupon, and Totals if you want even finer control over each block.
Every value here, font size, weight, colour, should match the same brand guidelines you used on your shop, product, and archive pages. Don’t copy these settings blindly; use your own brand’s fonts and colours.
Step 10: Check Mobile Responsiveness and Publish
Before publishing, click the mobile icon at the top of the Elementor canvas to preview how your cart page looks on a phone. Since most customers in India shop from their mobile phones, this step matters as much as the desktop design. Fix any spacing or alignment issues you spot, then click Publish. Your new, on-brand cart page is now live.
Why This Small Change Builds Customer Trust
A cart page that suddenly looks unfamiliar, generic, or broken makes customers hesitate right before they’re about to pay you. It’s the digital equivalent of a chai stall suddenly switching to unbranded paper cups during a busy Diwali sale weekend, customers notice, and it plants a small seed of doubt. When your cart page carries the same colours, fonts, and tone as the rest of your store, customers feel like they’re still in a trustworthy, professional space all the way through to checkout, which is exactly when trust matters most.
Common Mistakes to Avoid
- Leaving the default cart widget untouched while every other page follows your brand guidelines.
- Forgetting to add a product to the cart before designing it in Elementor (the widget won’t render on an empty cart).
- Skipping the mobile preview, even though most Indian shoppers browse and buy from their phones.
- Over-styling every section of the cart widget, which can make it feel cluttered instead of clean.
- Missing the upsell opportunity at the bottom of the page by not adding a related-products loop grid.
Wrapping Up
A well-designed cart page is one of the simplest ways to keep the trust you’ve already built on your shop and product pages, right through to the moment a customer is ready to pay. With Elementor Pro’s native cart widget, you don’t need another plugin, just a bit of time to match your existing brand guidelines.
